Monday, January 25, 2021
GMO test
  • Politics
    • American Politics
    • Canadian Politics
    • International Politics
  • Investing
  • Business
    • Corporate Culture
    • Leadership
    • Marketing
    • Supply Chains
  • Economy
    • Jobs
    • The Green Economy
    • GDP
  • Energy
    • Solar
    • Wind
    • Fossil Fuels
    • Renewables
  • Environment
    • Emissions
    • Wildfires
    • Biodiversity
    • Extreme Weather
  • Technology
    • Food
    • Health
    • Buildings
    • Renewables
    • Carbon Capture
    • Transportation
    • Climate Change
  • Social Change
    • Activism
    • Education
    • Psychology
No Result
View All Result
  • Politics
    • American Politics
    • Canadian Politics
    • International Politics
  • Investing
  • Business
    • Corporate Culture
    • Leadership
    • Marketing
    • Supply Chains
  • Economy
    • Jobs
    • The Green Economy
    • GDP
  • Energy
    • Solar
    • Wind
    • Fossil Fuels
    • Renewables
  • Environment
    • Emissions
    • Wildfires
    • Biodiversity
    • Extreme Weather
  • Technology
    • Food
    • Health
    • Buildings
    • Renewables
    • Carbon Capture
    • Transportation
    • Climate Change
  • Social Change
    • Activism
    • Education
    • Psychology
No Result
View All Result
GMO test
No Result
View All Result
Home Uncategorized

America’s New Car Ratings: Consumer Concerns and Marketing

by Richard Matthews
December 13, 2010
in Uncategorized
0

Whether the Environmental Protection Agency (EPA) uses a rating system that is based on letters or numbers, for the American consumer, environmental concerns are trumped by concerns about price and concerns about US dependence on foreign oil.

Jack Gillis, director of public affairs for the Consumer Federation of America, said both of EPA’s proposed labels are an improvement over the current label, for the American consumer, he concedes that money is still an important concern.

Sticker price is not the only economic concern, annual fuel costs are also important to consumers and therefore important in the marketing of new vehicles.

Concerns about dependence on foreign oil is another priority for American consumers. Gillis said that the CFA’s research shows that “concern about our dependence on foreign oil seem to have a greater impact on consumer attitudes than environmental concerns.”

According to David Champion, the head of automotive testing for the influential Consumer Reports magazine, credibility will be a critical factor in marketing the new electric cars and building a market for the next generation of electric vehicles.

While some consumers may opt for the new car technology for emotional reasons, the mainstream market has more practical concerns. “It’s going to be a very difficult numbers game for consumers” to decide if the economics justify turning to electric propulsion, Champion said.

Related Posts
US Government’s New Car Ratings
House Lawmakers Oppose New Car Ratings
EPA’s New Mileage Estimates for the Volt and the Leaf
The Chevrolet Volt Versus the Nissan Leaf
Volt Wins Green Car of the Year
Video: Chevrolet Volt Test Drive
Video: Chevrolet Volt Vs. Nissan Leaf
Video Trailer: Revenge of the Electric Car
Competition in the 2011 Greener Car Market
Improving Battery Technology Key to Greener Cars
Innovative Business Models are Driving the Auto Sector
Electric Vehicles Need New Business Models
Greening Vehicle Fleets
Competition in the Green Vehicle Market
Germany and the Global Competition for EV Supremacy
Volkswagen’s Dirty Automotive Brands
Porsche and Audi`s Greener Vehicles
Volkswagen’s Greener Vehicles
European Greener Cars
Electric Vehicles Combat Global Warming
Electric Vehicles Combat Smog
Electric Vehicle Bill Passes Energy Committee
Governments and the Growth of EVs
Government Investment Fuels Greener Vehicles
Private Public Cooperation Behind SA Joule
Greener Commercial Transport Vehicles
Electric Vehicles Will Drive Demand for Lithium
Electric Vehicle Battery Technology Obstacles and Solutions
American Electric Vehicle Strategy
Beneficiaries of Chinese Government Investment in Electric Vehicles
Chinese Government Investment in Electric Vehicles
Beneficiaries of US Government Investment in Electric Vehicles
Government Investment Fuels Greener Vehicles
GM Breakthrough Reduces Emissions
Toyota and Tesla Making Electric Sedan
Toyota’s Greener Vehicles
Honda’s CR-Z and Second Generation Hybrids
Honda’s Greener Vehicles
GM’s Greener Vehicles
Ford’s Greener Vehicles
Korean (Hyundai & Kia) Greener Cars
Nissan’s Greener Vehicles
Jaguar XJ: A Greener Luxury Car
E-Range: World’s First Fully Electric 4×4
The FIAT 500 is Coming to America
The Winners of the UK’s What Car? Green Awards 2010

ShareTweetShare
Previous Post

The Cancun Climate Agreements Achieved at COP16

Next Post

House Lawmakers Oppose New Car Ratings

Related Posts

Unprecedented Wildfires in 2020 are Connected to Climate Change

by Richard Matthews
December 29, 2020
0

The intense wildfires that raged across the Western U.S., South America, and Australia in 2020 are being attributed to climate change. What makes these fires unprecedented is their size and...

American Courts are Defending Democracy and the Environment

by Richard Matthews
December 14, 2020
0

Despite unprecedented challenges, America's legal system has held. In recent weeks the courts have repeatedly defended democracy and in the last four years they have overturned a wide range of environmental...

Boycott Culture and Brand Influence During Trump’s Presidency and Beyond

by Richard Matthews
December 8, 2020
0

Brands wield enormous influence over popular culture and whether they are pursuing core social values or trying to preempt boycotts, brands are finding it harder to ignore social, environmental and political...

Next Post

House Lawmakers Oppose New Car Ratings

Leave a Reply Cancel reply

Follow Us

  • Facebook
  • Twitter
  • Email
  • LinkedIn
  • Reddit
  • SoundCloud

Subscribe to the Blog

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

American Politics

Biden Gets to Work on Climate Action

by Richard Matthews
January 21, 2021
0

On Wednesday January 20th America started writing a new chapter in the nation's long and storied history.  On day one...

Read more

Taking Stock of Trump’s Dismal Legacy

January 19, 2021

Corporate America’s Break Up with Trump & the GOP

January 15, 2021

Climate Change is Fueling Deadly Extreme Weather and Costly Climate Disasters

January 13, 2021
protected areas and new species on the map of the world

Summary of Positive Biodiversity Stories

January 11, 2021
  • Business
  • Economy
  • Energy
  • Environment
  • Investing
  • Politics
  • Technology
  • Social Change

© 2021 Copyright The Green Market Oracle.

No Result
View All Result
  • Business
    • Corporate Culture
    • Leadership
    • Marketing
    • Supply Chains
  • Economy
    • GDP
    • Jobs
    • The Green Economy
  • Energy
    • Fossil Fuels
    • Renewables
    • Solar
    • Wind
  • Environment
    • Emissions
    • Biodiversity
    • Extreme Weather
    • Wildfires
  • Investing
  • Politics
    • American Politics
    • Canadian Politics
    • International Politics
  • Technology
    • Buildings
    • Carbon Capture
    • Climate Change
    • Food
    • Transportation
    • Health
    • Renewables
  • Social Change
    • Education
    • Activism
    • Psychology
    • Marches

© 2021 Copyright The Green Market Oracle.

Welcome Back!

Login to your account below

Forgotten Password?

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In