This video is one of many direct actions organized by Greenpeace activists. In addition to a social media firestorm, Greenpeace has also staged a number of direct actions to encourage major clothing brands to “detox.” In this video, a group of rogue mannequins got sick of modeling clothes made with hazardous chemicals so they decided to tell Burberry to stop using these little monsters in to make their clothes.
For more information or to find out how you can join the campaign click here.
Related Articles
Sustainable Green Fashion is Being Buoyed by Growing Consumer Demand
Greenpeace’s 5 Step Detox Program for the Fashion Industry
Purtex an Eco-friendly Alternative to Toxic Textiles
Laggards in Toxic Clothing Detox: Adidas and Nike
List of Hazardous Chemicals Lurking in Your Clothes
Burberry & Primark Vow to Stop Using Toxins in the Manufacturing of Clothes
Growing Eco-Awareness in Clothing Design
Victoria’s Secret and Other Clothing Brands Sign on to Greenpeace’s Detox Fashion Campaign
Greenpeace’s Consumer Powered Pressure Campaigns
Why a Dozen Clothing Giants Have Bowed to Greenpeace
Greenpeace Toxics Campaigner John Deans Talks Campaign Strategy
H&M’s Sustainability Efforts Now Include Recycling
The Northface Launches a Bold Clothing Recycling Initiative
Puma’s Cradle to Cradle Sustainability Leadership
Video – “Thread” the Documentary Trailer
Patagonia: A Model of Responsible Retail
Patagonia May be the World’s Most Responsible Company
The North Face Increases “Clothes the Loop” Recycling
Video – The Success of Greenpeace’s Detox Fashion Campaign
Video – Nike, Adidas and Puma Agree to Detox
Video – Resistance to the Hazardous Chemicals in our Clothes
Employee Uniforms Made from Recycled Plastic Bottles
