Cyber Monday is rapidly catching up to Black Friday which has long been the biggest single shopping day of the year. In 2013, Black Friday online sales hit $1.198 Billion while Cyber Monday reached a new height of $1.735 Billion.
Even Black Friday shopping is increasingly being done online. Shoppers are not waiting for Cyber Monday to make online purchases many are buying online on Black Friday rather than brave the crowds.
Their are several advantages to buying online rather than in store. Shoppers looking for deals do not need to line up in front of retail outlets or brave the often fanatical bargain hunters. More than half (54 percent) of all Americans plan to shop on both Black Friday and Cyber Monday.